3 Years
Under Graduate
Arts
The Bachelor of Arts (BA) Mass Communication syllabus at School of Social Work (SSW), Mangalore is designed to provide overall knowledge to the students with a strong foundation. Bachelor of Arts (BA) Mass Communication faculty at School of Social Work (SSW) specially focus on in-depth learning to relevant subjects. At first semester syllabus of Bachelor of Arts (BA) Mass Communication at School of Social Work (SSW), students learn the basics of programme. A strong foundation is very important for comprehensive learning. Bachelor of Arts (BA) Mass Communication syllabus at School of Social Work (SSW), Mangalore maintains a balance between theoretical knowledge and practical knowledge.
Bachelor of Arts (BA) Mass Communication first year students at School of Social Work (SSW) are introduced with core subjects. Then they are encouraged to explore other area for a broader perspective. School of Social Work (SSW), Mangalore also provides practical training sessions, workshops, projects, and case studies to enhance student skills. Bachelor of Arts (BA) Mass Communication syllabus at School of Social Work (SSW), Mangalore is also frequently updated to give industry relevant training and knowledge to students. School of Social Work (SSW) strives to provide a nurturing environment where students can learn new skills. The hands-on training sessions at School of Social Work (SSW) enable Bachelor of Arts (BA) Mass Communication students to apply knowledge and skills in a controlled environment and get required experience.
According to syllabus of Bachelor of Arts (BA) Mass Communication progress, students learn advanced topics and complex concepts. The Bachelor of Arts (BA) Mass Communication curriculum at School of Social Work (SSW), Mangalore mainly focuses on analytical and critical thinking. As the Bachelor of Arts (BA) Mass Communication course unfolds, students develop several important skills that increases their employability. As per syllabus of Bachelor of Arts (BA) Mass Communication at School of Social Work (SSW) also includes real-life projects and internship programs. It helps students critical thinking and gives them real-world experience.
Bachelor of Arts (BA) Mass Communication curriculum at School of Social Work (SSW) includes group discussions, guest lectures, case studies, and skill development workshops to enhance the learning experience. The Bachelor of Arts (BA) Mass Communication syllabus at School of Social Work (SSW) aims to create well-rounded professionals equipped with the necessary skills and knowledge to succeed in their chosen fields.
Additional curriculum at School of Social Work (SSW)
Note: Given below syllabus is based on the available web sources. Please verify with the School of Social Work (SSW), Mangalore for latest Bachelor of Arts (BA) Mass Communication curriculum.
The Bachelor of Arts (BA) in Mass Communication syllabus is designed to provide students with comprehensive knowledge and skills in various aspects of media and communication. It covers journalism, including print, broadcast, and digital journalism, advertising, public relations, media ethics, communication theories, and digital media production. Students also explore topics related to media law, media management, and media research methods. The curriculum often includes practical training in reporting, writing, and multimedia production, allowing students to develop real-world skills. Overall, the BA Mass Communication program equips students to work in media organizations, advertising agencies, public relations firms, and various communication-related fields, preparing them for dynamic and diverse careers in the media industry.
1st Year OR 1st & 2nd Semester Syllabus of Bachelor of Arts (BA) Mass Communication
| S.no | Subjects |
| 1 | Introduction to Theatre |
| 2 | History of Indian Cinema |
| 3 | Introduction to Aesthetics and Visual Communication |
| 4 | Foundation of Photography |
| 5 | Introduction to Advertising Introduction to Public Relations |
| 6 | Introduction to Audio-Visual Communication |
2nd Year OR 3rd & 4th Semester Syllabus of Bachelor of Arts (BA) Mass Communication
| S.No | Subjects |
| 1 | News Reporting and Editing |
| 2 | Introduction to Audio-Visual |
| 3 | Post Production Introduction to Camera and Lighting |
| 4 | Consumer Behaviour and Insights |
| 5 | Introduction to Television News |
| 6 | Fundamentals of Feature Writing |
3rd Year OR 5th & 6th Semester Syllabus of Bachelor of Arts (BA) Mass Communication
| S.no | Subjects |
| 1 | Digital Marketing |
| 2 | Retail Marketing |
| 3 | Fundamentals of Media |
| 4 | Dissertation |
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